Brian H. Cameron
Clinical Professor
Associate Dean of Professional Graduate Programs and Executive Education
Brian Cameron is the Associate Dean for Professional Graduate Programs and Executive Education in the Smeal College of Business at the Pennsylvania State University. Prior to joining Smeal, he was the Founding Director of the Center for Enterprise Architecture in the College of Information Sciences and Technology. Dr. Cameron was awarded the NPA Career Achievement Award in 2011 for efforts related to the founding of the Federation of Enterprise Architecture Professional Organizations, the building of the Center for Enterprise Architecture, and associated service to the enterprise architecture profession. In his current role as Associate Dean for Professional Graduate Programs and Executive Education, Dr. Cameron led the rapid growth of the Smeal professional graduate portfolio from the four master’s programs and one online graduate certificate, representing approximately 300 students, in 2015 to an integrated portfolio of 17 masters programs, an Executive Doctor of Business Administration, and 14 online graduate certificates representing over 2,600 students. Professional master’s programs include inter-college collaborations with several Penn State colleges and campuses. Dr. Cameron is leading the design and implementation of many organizational and pedagogical innovations that includes an integrated professional graduate portfolio that facilitates degree stacking and a high degree of choice and flexibility for students. He led the formation of new faculty and departmental governance, compensation, and budgeting structures for professional graduate education. Dr. Cameron is leading a marketing strategy initiative, in collaboration with Smeal marketing, to better position the evolving portfolio of professional graduate programs in the increasingly competitive marketplace. He has reorganized the MBA program office structure to create a professional graduate education programs office that provides shared services across programs. Shared services include recruiting/marketing, admissions, advising, student organizations, diversity, mentoring, tutoring, career services, employer relations, and alumni services. Part of this restructuring included the creation of a Director of Excellence in Teaching & Learning for the professional graduate portfolio to oversee many dimensions of quality related to growth and scaling, curriculum improvement, and faculty development. Dr. Cameron is in the process of reorganizing and integrating the non-credit Penn State Executive Education unit with the Smeal professional graduate programs office and is currently leading a team researching innovative pedagogical approaches for online and hybrid graduate professional education and non-credit executive education. Dr. Cameron was appointed to the Transforming Education Task Force for the Future of Online Learning and World Campus and was selected to attend the Big 10 Academic Alliance’s Academic Leadership Program in 2018. His work has been the topic of several articles in BizEd, the publication of AACSB, the international business school accreditation body. He is very active in the professional graduate education community and is a founding member of the Consortium for Online Graduate Business Education and serves on the boards of the MBA Roundtable, the Executive MBA Council, and the Business Architecture Guild. Dr. Cameron is the recipient of the 2022 Penn State Commission for Adult Learners’ Shirley Hendrick Award for his contributions to significantly foster and increase Penn State’s efforts to serve the adult learner.
Expertise
• Business Architecture & Strategy Execution • Enterprise Architecture Development • Strategic Planning & IT Alignment • Enterprise Architecture Maturity Analysis • Value Measurement for Enterprise Architecture • Enterprise Systems Design and Development • Project Portfolio Management
Education
Ph D in Learning and Performance Systems, The Pennsylvania State University, University Park, PA, 2004-01-01 MBA in Business Administration, The Pennsylvania State University, Smeal College of Business, University Park, PA, 1991-01-01 BS in Computer Science, Shippensburg University, Shippensburg, PA, 1989-01-01
Courses Taught
BA 580 – DBA Culminating Res Project
This course provides Doctorate of Business Administration students with the opportunity to identify a practice problem or clinical question and investigate the literature related to this selected area of interest. Students will develop and implement a comprehensive project to address the problem. Students will also disseminate the results in both a scholarly presentation and manuscript for publication.
BA 595 – Internship
Supervised off-campus, nongroup instruction, including field experiences, practicums, or internships. Written and oral critique of activity required.
BA 596 – Individual Studies
Creative projects, including nonthesis research, which are supervised on an individual basis and which fall outside the scope of formal courses.
BA 809 – STRAT BUS ARCH
BA 809 focuses on the development and application of business architecture as a holistic discipline that produces a common understanding of the organization that is used to align strategic objectives and tactical initiatives. Business architecture bridges the gap between a company's strategy and its successful execution.A business architecture approach that delivers business value to the enterprise produces several things:- An articulation of the strategic requirements of the enterprise- Models of the future state which illustrate what the enterprise should look like across multiple business viewpoints in support of the business strategy- A road map of the change initiatives required to reach that future state- The requirements, principles, standards, and guidelines that will steer the implementation of change initiativesThe primary purpose of describing the business architecture of an enterprise is to improve the effectiveness or efficiency of the business itself. This includes innovations in the structure of an organization, the centralization or federation of business processes, the quality and timeliness of business information, and ensuring that money spent at the project level is in support of the strategicobjectives of the larger enterprise. The course also develops additional capabilities for communicating, explaining, and justifying decisions relating to business architecture.
BA 830 – Emrg Tech Trends in Bus
This course will empower future business leaders to embrace the concepts and bring the state-of-the-art technologies into their organizations to improve the bottom line of their businesses. This course focuses on emerging technologies that are characterized by novelty, relatively fast growth, prominent impact, and uncertainty. They are the tools that can disrupt industries. The appropriate application of emerging technologies can become the foundation of an organizational transformation journey that leads to improved organizational competitiveness. Conversely, the inappropriate application of any technology can lead to business setbacks and failures.
BAI 812 – Understanding AI
This course offers an in-depth exploration of AI from a "state of play" perspective, focusing on the maturity life cycle and its application across major functional areas of business. Students will gain practical, hands-on experience in assessing the current state of AI technologies and their strategic impact as well as understanding how to identify and assess evolving trends.
EA 497A – IST 497A (A)
EA 871 – EA 871
EA 872 – EA 872
EA 872 – Ea Foundations II
Develops additional capabilities for justifying Enterprise Architecture decision making.
EA 875 – Enterprise Architecture Leadership
Develops additional capabilities for leading, communicating, andimplementing Enterprise Architecture.
EDTEC 461 – Designing Computer Networks for Education
Applying fundamental concepts of computer networking to design effective networks for educational purposes.
INSYS 461
Applying fundamental concepts of computer networking to design effective networks for educational purposes.
INSYS 496 – Independent Studies
Creative projects, including research and design, which are supervised on an individual basis and which fall outside the scope of formal courses.
IST 220 – Networking and Telecommunications
Introduction to digital network topologies; transmission media, signal modulation, digital packet switching and routing, systems integration, communications management, and security.
IST 296 – Independent Studies
Creative projects, including research and design, that are supervised on an individual basis and that fall outside the scope of formal courses.
IST 402 – Emerging Issues and Technologies
Introduction to emerging issues, technology forecasting and analysis; overview of emerging issues and leading technologies in IST and how they impact information systems, users, the IT labor force and society.
IST 420 – Fundamentals of Systems and Enterprise Integration
Introductory course on integration of information technology into different venues, including the planning, development, and implementation of the integration.
IST 421 – Advanced Enterprise Integration: Technologies and Applications
Advanced course on the integration of information technology into systems applications.
IST 422 – Enterprise Architecture Foundations
Theoretical foundations and practice of enterprise architecture.
IST 440W – Information Sciences and Technology Integration and Problem Solving (W)
Problem-based approach to technology integration by focussing on real-life problems faced by an organization.
IST 443 – IT Professional Services Theory and Practice
Explores and applies the basic concepts, methodologies, tools, and techniques of consulting and professional service organizations in information sciences and technology.
IST 496
Creative projects, including research and design, that are supervised on an individual basis and that fall outside the scope of formal courses.
IST 496 – Independent Studies
Creative projects, including research and design, that are supervised on an individual basis and that fall outside the scope of formal courses.
IST 496H – Independent Studies (H)
Creative projects, including research and design, that are supervised on an individual basis and that fall outside the scope of formal courses.
IST 497A (A)
IST 497B – IT Consulting (B)
Special topics course.
IST 497C – Project Management of Information Systems (C)
Special topics course.
IST 596 – Individual Studies
Creative projects, including nonthesis research, that are supervised on an individual basis and which fall outside the scope of formal courses.
IST 871
Selected Publications
Cameron B. H. "An Executive DBA—The Next Step for Senior Leaders" AACSB Biz Ed, 2023-09-10
Cameron B. H. "Transitioning Our MBA—One Year Later" AACSB Biz Ed, 2023-06-10
Cameron B. H. "The Future of Higher Ed Is Stacked" AACSB Biz Ed, 2022-05-05
Cameron B. H. "Strategy Execution: An Incomplete Component of Business Education?" Graduate Curriculum Roundtable, 2022-04-15
Cameron B. H. "Stacking Online Degrees and Graduate Certificates in the Integrated Professional Graduate Portfolio" AACSB Biz Ed, 2021-08-10
Cameron B. H. "A Guide to EA Metrics for the Digital Enterprise" Cutter Consortium, vol. 24, 2021-02-10
Cameron B. H. "Strategy Execution: The Missing Component in Business Education" Business Analysis Magazine, vol. 12, 2021-02-10
Cameron B. H. "Meeting Market Demand for Stackable Credentials" AACSB Biz Ed, 2020-11-10
Cameron B. H. "The Elusive Link Between Technology and Strategy" AACSB Biz Ed, 2020-05-12
Cameron B. H. "Strategy Execution’s Secret Weapon for Business Architecture" Cutter Consortium, vol. 23, 2020-03-15
Cameron B. H. "The Integrated Program Portfolio" BizEd: AACSB International, vol. 18, 2019-10-15
Cameron B. H. "). Lifelong Learning for the Business Architecture Professional" Cutter Consortium, vol. 22, 2019-04-15
Cameron B. H. "). The Professional Development Needs of the Business Architect: 2016 Survey" Architecture and Governance Magazine, vol. 12, 2017-02-15
Cameron B. H. "Business Capabilities in Business/IT Alignment and Cultivating the Value of EA, Part I" Cutter Consortium, vol. 19, 2016-11-15
Cameron B. H. "Business Capabilities in Business/IT Alignment and Cultivating the Value of EA, Part II" vol. 19, 2016-10-15
Cameron B. H. "Business Capabilities in Business/IT Alignment and Cultivating the Value of EA, Part III" Cutter Consortium, vol. 19, 2016-06-02
Cameron B. H. "Methods for Defining and Analyzing Key EA Performance Metrics" Cutter Consortium, vol. 18, 2015-03-15
Cameron B. H., McMillan E. "Analyzing the Current Trends in Enterprise Architecture Frameworks" 2013-01-01
Cameron B. H., McMillian E. "Enterprise Architecture Valuation and Metrics: A Survey Based Research Study." vol. 3, 2013-01-01
Cameron B. H. "ACM TeckPack on Enterprise Architecture" ACM TeckPack on Enterprise Architecture, 2012-01-01
Cameron B. H., Clark S. M. "Business Process Portfolio Management: A Strategic Alignment Perspective" Business Enterprise Process and Technology Management: Models and Applications, 2012-01-01
Purao S., Cameron B. H. "Enterprise Architecture and Integration: Principles and Practice" 2012-01-01
Cameron B. H. "Enterprise Architecture Framework Development Practices" 2012-01-01
Cameron B. H. "Enterprise Architecture Value Measurement: Current Practices and Future Needs" 2012-01-01
Cameron B. H., Karunakaran A., Purao S. "Recombinable Knowledge Chunks with ReKon Business Process Management, Development, and Support (BPMDS)." 2012-01-01
Cameron B. H., Purao S. "Enterprise Integration: An Experiential Learning Model" IS Education Journal, vol. 8, 2010-07-01
Cameron B. H., Purao S. "Enterprise Integration: An Experiential Learning Model" Enterprise Integration: An Experiential Learning Model, 2010-04-01
Cameron B. H., Purao S. "Enterprise Integration: An Experiential Learning Model." 2010-01-01
Cameron B. H., Knight S. "The Organizational Revolution; Why Business Needs to Focus on Enterprise Architecture within the OD Framework." 2010-01-01
Cameron B. H., McAvoy J. "A Successful Failure to Collaborate on Storage Technology Education." 2009-01-01
Cameron B. H., Purao S. "Enterprise Integration: An Experiential Learning Model." 2009-01-01
Cameron B. H., Purao S. "Recombinable Knowledge Assets to Support the Building of Systems of Systems." 2009-01-01
Karunakaran A., Purao S., Cameron B. H. "Recombinable Knowledge Units for Systems Integration Projects" 2009-01-01
Cameron B. H., Hariharan C. "Service-oriented Architecture and Enterprise Architecture." 2009-01-01
Cameron B. H. "Enterprise Systems Education: A Differentiating Option for MIS Curriculums." 2008-01-01
Cameron B. H. "Enterprise Systems Education: New Challenges and Directions." 2008-01-01
Cameron B. H., Purao S., Bagby J. W., Vaishnavi V., Sawyer S. B., Brothrick F., Lenze L., Suen H. K., Welke R. "Using Problems to Learn Service-oriented Computing." 2008-01-01
Cameron B. H., Wijekumar K. "Classifying Web-based Discussion Forum Tasks and Learning Outcomes in Undergraduate Information Science Courses." 2007-01-01
Cameron B. H. "Enterprise Systems Education: Challenges and Future Directions." 2007-01-01
Cameron B. H., Peters M. R. "Learning and Re-learning the Trade: Professional Development in IT Jobs Through Participation in Technology Discussion Groups." 2007-01-01
Cameron B. H., Van Sickle E., Groom F., Mallach E., Dunn D. B., Rollins R., Rook D. "Storage Technologies: An Educational Opportunity." 2007-01-01
Cameron B. H., Butcher-Powell L. M. "Communities of Practice and Performance: Perceptions of IT Personnel in Small Organizations in the USA." 2006-01-01
Cameron B. H., Purao S. "Enterprise Systems & Integration Education: Innovative Approaches Utilizing Experience-based Learning." 2006-01-01
Cameron B. H., Butcher-Powell L. M. "Gender Differences Among IT Professionals in Dealing with Change and Skill Set Maintenance." 2006-01-01
Cameron B. H., Dwyer F. D. "The Effect of Online Gaming, Cognition and Feedback Type in Facilitating Delayed Achievement of Different Learning Objectives." 2006-01-01
Cameron B. H., Knight S. "The IT Consulting Model: Innovative Methods for Experience-based Learning." 2006-01-01
Cameron B. H., Dwyer F. D. "The Role of Cognition and Feedback Type in Online Instructional Gaming Environments." 2006-01-01
Cameron B. H., McCusker M. "Investigating the Efficacy of Organizational Effectiveness Tools in IT Projects." 2005-01-01
Cameron B. H. "IT Portfolio Management: Aligning IT and Business Strategy." 2005-01-01
Cameron B. H. "IT Portfolio Management: Implications for Strategic Alignment." 2005-01-01
Cameron B. H., Maitland C. F., Van Gorp A. "Scaling the Wall: Factors Influencing the Process of Market Entry in the Mobile Data Market." 2005-01-01
Cameron B. H., Dwyer F. D. "The Effect of Online Gaming in Facilitating Delayed Achievement of Different Educational Objectives." 2005-01-01
Cameron B. H., Dwyer F. D. "The Effect of Online Gaming, Cognition and Feedback Type in Facilitating Delayed Achievement of Different Learning Objectives." 2005-01-01
Cameron B. H., Dwyer F. M. "The Effect of Online Gaming, Cognition, and Feedback Type in Facilitating Delayed Achievement of Different Learning Objectives." 2005-01-01
Cameron B. H., Dwyer F. M. "The Effect of Online Gaming, Cognition, and Feedback Type in Facilitating Delayed Achievement." 2005-01-01
Cameron B. H., Semmer J. F., Knight S. M. "The IT Consulting Model: Innovative Methods for Industry Partnerships." 2005-01-01
Cameron B. H., McCusker M. "The Use of Organizational Effectiveness Tools in IT Projects." 2005-01-01
Cameron B. H. "Problem Based Learning Effectiveness and Approaches for Team Environments." 2004-01-01
Cameron B. H. "Problem Based Learning Environments, Assessment, and Outcomes in the Information Sciences." 2004-01-01
Cameron B. H. "The Effectiveness of Online Instructional Gaming in the Learning Process." 2004-01-01
Cameron B. H. "The Role of Cognition and Feedback Type in Online Instructional Gaming Environments." 2004-01-01
Cameron B. H. "The Effectiveness of Simulation in a Hybrid and Online Networking Course." 2003-01-01
Cameron B. H. "The Use of Simulation in Teaching Networking Concepts." 2003-01-01
Cameron B. H., Wijekumar K. "The Use of Simulation in Technology Courses." 2003-01-01
Cameron B. H. "The Effectiveness of Simulation in a Hybrid, Online Learning Environment" 2002-01-01